WPPL Shifts Gears - Focus on Fundraising

Shawn Shaffer Resigns, Interim E.D. Steps In

Shawn Shaffer has left her position as Winter Park Public Library Executive Director effective August 3. Consultant Cynthia Wood will step in as interim executive. director while the Library Board of Trustees engages in a nation-wide search for Shaffer’s replacement.

Cynthia Wood Named Interim E.D.

Cynthia Wood was Vice President of Institutional Advancement at Rollins from 2002 until 2008. In 2009, she formed a consulting firm, Cynthia Wood, Philanthropy Partner LLC. She has guided various organizations in capital and programmed fundraising readiness, strategic planning and establishing sustainable fundraising systems.

Among Wood’s clients was the Bach Festival Society. Bach Festival Executive Director Betsy Gwinn described Wood’s work as Development Consultant for the Bach Festival Society’s 75th Anniversary campaign. “Cynthia worked with Board and staff members to develop a strategic fund raising campaign,” wrote Gwinn. “The Society has seen a tremendous difference in its development efforts under her guidance.”

Funding Pro Minana Hall Joins Team

The Library Trustees have also engaged Minana Hall as full-time capital and annual development professional. Hall brings 25 years of experience changing the development face of various institutions such as the University of Tampa, the University of South Florida at St. Petersburg and UCF. She has experience working with foundations and volunteer boards to develop major and planned gifts and annual giving.

Sabrina Bernat to Oversee Daily Operations

Sabrina Bernat, who was Shawn Shaffer’s assistant director, will oversee day-to-day library operations. Since Bernat has been involved with the library design team from the outset, she provides continuity and operational expertise.

A representative of the Library Board of Trustees issued the following statement.
“The board is extremely grateful for Shawn’s many contributions to the organization since she joined it five years ago. With the new facility comes new responsibility for fundraising and related initiatives. We have redefined the leadership skills needed to fulfill the new responsibilities and expectations. The library board is excited about our future library and all that it can mean for Winter Park. The board looks forward with enthusiasm to its role in shaping the future of this important institution.”

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    By: Anne Mooney

    Anne Mooney has assumed the editorship of the Winter Park Voice from founding editor Tom Childers.

    Mooney got her start in New York as a freelance line editor for book publishers, among them Simon & Schuster and the Clarkson Potter division of Crown Books. From New York, she and her husband and their year-old toddler moved to Washington, D.C., where the two ran a newswire service for Harper’s magazine. “We called it Network News,” said Mooney, “because it was a network of the Harper’s writers, whose work we edited into newspaper style and format and sold to papers in the top U.S. and Canadian markets. We were sort of like a tiny UPI.”

    The newswire ceased operation with the death of Mooney’s first husband, but Mooney continued to write and edit, doing freelance work for Williams Sonoma cookbooks and for local publications in D.C.

    In 2005, Mooney moved to Winter Park, where she worked as a personal chef and wrote a regular food column for a south Florida magazine. She took an active interest in Winter Park politics and was there when the Winter Park Voice was founded. She wrote occasional pieces for the Voice, including the Childers bio that this piece replaces.

    The Winter Park Voice is one of a large number of “hyper-local” publications that have sprung up across the U.S. in response to the decline of the major daily newspapers and the resulting deficit of local news coverage. The Voice’sbeat is Winter Park City Hall, and its purpose is to help the residents of our city better understand the political forces that shape our daily lives.

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